Empowering FinTech and Identifying the Right Value-Adds with Mark Casady

Mark Casady

In today’s episode of Framework, Jamie talks with Mark Casady, the former CEO of LPL Financial. He also co-founded Vestigo Ventures with a focus on financing start-ups in FinTech. He serves as a general partner and chairman of the advisory board.

At a young age, Mark developed an interest in financial markets, so he absorbed all he could about the factors that affect the market, prices of stocks, and more. This led to studying finance in college and then pursuing a path in financial services after graduation.

Mark’s interests have evolved over the years and he now focuses on investing in innovative FinTech companies. He also has a special interest in blockchain and crypto assets and how they fit into the financial service industry at-large.

Jamie and Mark talk about his journey in finance, how he led LPL Financial, and how the right kind of communication adds value to your client relationships.

“The job of the advisor and the business owner is to maximize their value for their clients. That would sometimes mean partnerships work well, but that doesn’t mean that’s always the answer. In the end, what you’re trying to do and build in a company is to think about who your target audiences are, and are you getting the right capabilities to them. ~ @MSCasady

Main Takeaways

  • Change is constant. Proper change management can be helpful and can lead you to more opportunities.
  • Understanding the culture of a company is crucial for putting your best foot forward. The culture signals you on how to reach out, understand your co-workers, and the values and goals they share as a team.
  • The culture of service to advisors is something financial service firms often forget about. These kinds of relationships should be nurtured.
  • Financial advice should ultimately come from humans but augmented with technology. The best advisors should always use the emotion of money with their clients rather than the investment of money.

Links and Important Mentions

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