Understanding the SEC Marketing Rule for Financial Advisors
In late 2020, the SEC announced that it had finalized changes to its Marketing Rule for financial advisors. The amendments create a single rule that replaces the pre-existing advertising and cash solicitation rules. The rule’s broadly drawn limitations and principles-based provisions are designed to accommodate the continual change in technology and ever-expanding ways in which …
Unintended Consequences Behind the SEC’s Proposed Rules on Service Providers
New rules proposed by the SEC would require greater due diligence for RIAs when working with third-party investment and compliance service providers. The proposed rules are likely to get some pushback from advisors, especially from smaller RIAs who would be most burdened by the additional regulations. The SEC defines two types of service providers covered …